[size=55:3c3reeaf]novinite 26 August 2010

US Fastfood Chain Subway Expands in Bulgaria

US sandwich fastfood chain Subway is planning to expand its operations in Bulgaria, opening three new outlets in downtown Sofia.

The sandwich giant retailer, which has long touted itself as a healthier alternative to some other fastfood chains, already has eleven outlets across the country, six of which are located in the capital.

“We are looking for key locations on major boulevards in the central parts of the city, we are not interested in the small neighborhood streets,” Subway Bulgaria manager Ivan Todorov told local Dnevnik daily.

The new outlets will be located on the crossroad of Patriarch Evtimiy boulevard and Vitosha street, Alexander Stambolijski boulevard and Rakovska street.

The company, which is the second largest fastfood chain in the world, also plans on step in the second biggest city in Bulgaria Plovdiv by opening its first outlet there.

Subway seems to be popping up all over the place now

Oddy

Subway to Double Number of Restaurants in Bulgaria by 2012 End



Global fast foot chain Subway is set to open the 20th of its restaurants in Bulgaria, and to double their number to 40 by the end of 2012, the company announced.

The 20th Bulgarian "
Subway"
spot will open doors on October 7, 2011, in the building of Sopharma Business Towers, which is a new office complex located on the Dragan Tsankov Blvd.

Subway Bulgaria has announced that it will treat all of its clients with a second sandwich for free in all of its restaurants in Bulgaria to celebrate the opening of its 20th venue.

The company said its expansion in Bulgaria is in line with its strategy to strive to be the largest fast food chain the countries where it operates.

Subway has opened over 19 000 new restaurants globally in the past 10 years, with 40 new venues being opened each week.

In addition, to Sofia, Varna, Burgas, and the Sunny Beach resort, in Subway Bulgaria will also target the markets in Plovdiv, Stara Zagora, Veliko Tarnovo, Blagoevgrad, and a number of other resorts, including both sea and winter complexes.

"
I am extremely happy that Subway Bulgaria continues to develop successfully and to attract even greater interest on part of franchisers. We will keep supporting them in starting their business that offers quality food and service to our clients,"
Ivan Todorov, CEO of Subway Bulgaria, is quoted as saying.

Subway's first Bulgarian restaurant was opened in 2008. As of October 1, 2011, Subway has 12 restaurants in Sofia, 3 in Varna, 2 in Burgas, and 2 in Sunny Beach.

In June 2011, Subway Bulgaria's success was recognized by the corporate headquarters, which picked it to develop Subway's operations on the Romanian market, its CEO Todorov was declared Business Development Director of the Year by Subway.

Subway, founded in 1965, is based in Milford, Connecticut, and has regional offices in Amsterdam, Beirut, Brisbane, Miami, and Singapore.

[size=55:1f4hv5ec]novinite

Subway to Open 1st Restaurant in Bulgaria's Plovdiv

Fast-food chain Subway has announced it is to open its first restaurant in the southern Bulgarian city of Plovdiv.

The first "
Subway"
in Plovdiv will be located in Mall Plovdiv, and will be formally launched on April 21, Saturday.

The new Subway restaurant in Plovdiv will be the 24th franchise of the fast food brand in Bulgaria.

Subway plans to have a total of 40 restaurants in Bulgaria by the end of 2012, the company said.

"
The business model of Subway Bulgaria is directed at the entrepreneurs from all over the country who wish to develop their own business according to an established model that does not require major initial investments,"
Ivan Todorov, CEO of Subway Bulgaria is quoted as saying.

Since it first entered the Bulgarian market in 2008, Subway has opened 15 restaurants in Sofia, 4 in Varna, 2 in Burgas, and 2 in Sunny Beach.

I guess Subway is the new McDonalds